Across
- 4. - Legal structure protecting the owner's personal assets
- 9. Document outlining a business's future objectives and strategies (8
- 10. - Process of finding new business opportunities
- 11. - Group of potential customers
- 12. - Initial funds invested in a business
- 13. Plan - Plan for promoting and selling products
- 14. - A unique selling point or characteristic
Down
- 1. - External factors affecting a business
- 2. Model - Written description of a business idea and how it will be carried out
- 3. - Process of bringing a new product to market
- 5. - Analysis to identify strengths, weaknesses, opportunities, and threats
- 6. - First step in business planning involving idea generation
- 7. Research - Study to assess market potential
- 8. - A person who starts and runs a business
- 9. - Financial forecast for revenue and expenses