Across
- 4. This type of brand is produced for and sold in a supermarket (3 + 5 letters)
- 7. The best settling brand in a product category is known as the brand _________ (6 letters)
- 8. A well-known product that best represents the brand (8 letters)
Down
- 1. A type of product that is less expensive than some similar products (7 letters)
- 2. A ______________ brand is also known as “no brand” (7 letters)
- 3. Using a name, symbol, logo or design to identify a product (7 letters)
- 5. To make your brand different from other brands (13 letters)
- 6. This type of brand is typically of higher price (and sometimes higher quality)