BRANDHOLIC

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Across
  1. 7. Which designer revived Gucci in the 1990s with a bold, sensual aesthetic?
  2. 9. This fashion house destroys unsold inventory to protect brand exclusivity.
  3. 10. This technology brand was originally called “BackRub” before being renamed
  4. 11. This Japanese camera brand is named after a Greek word meaning “rule” or “standard.”
  5. 13. This Indian company was the first to introduce sachet pricing to disrupt FMCG penetration.
  6. 14. This European automobile brand is named after the founder’s daughter.
Down
  1. 1. This airline brand was named using a Sanskrit word meaning “limitless.”
  2. 2. This telecom brand’s logo color was changed to red after acquiring Hutch in 2007.
  3. 3. The mascot “Gattu” was created by cartoonist R.K. Laxman for This Indian Brand
  4. 4. This Entertainment brand was originally named “Kibble” during its testing phase.
  5. 5. Which brand introduced the world’s first commercial barcode scanner in retail?
  6. 6. This sportswear brand’s logo is known as the “Formstrip”, designed for instant recognition even without text.
  7. 8. This Indian advertising agency is behind the iconic “Daag Acche Hain” campaign
  8. 11. This Indian start-up unicorn was originally named “BuyHatke” before pivoting into fintech.
  9. 12. This sports brand was known as Blue Ribbon Sports before becoming an industry giant.