Across
- 3. this viewpoint focuses on things that are valuable rare, & nonsustsitutable
- 6. when a nation exports more than it imports this happens
- 7. comparative advantages is one of these trade theories
- 9. a leadership theory that has an inpsirational leader with charisma
- 11. selling a product in a foreign market for a price lower than it commands
- 13. political view on FDI that sees foreign investment as a source of exploitation
- 14. accuracy of results or performance review, did it measure what it was intended to measure
- 16. tangible assets or resources for int'l business
- 18. break off of Scotland, England & Wales from the European Union
- 21. an international strategy that helps to develop knowledge jointly to be shared worldside
- 22. little product design variation across the globe
Down
- 1. a medium in the basic communication model
- 2. interntional strategy where the presures for cost reduction & local responsiveness is high
- 4. bases of international segmentation based on personality, lifestyles, attitudes, etc.
- 5. the feeling a word invokes
- 8. a leadership theory that has a leader change their approach based on the context
- 10. a situation when a larger corporate purchases the assets or stock of a smaller corporation
- 12. usually works best for berands that can be adopted for visual appeal, avoid translation errors
- 15. father of the servant leadership model
- 17. marketing domestically produced goods and services in foreign countries
- 19. firm produces thae same goods in host country as a home country - type of FD
- 20. laxz levied against imported goods
