Across
- 3. Where a small number of possible customers are chosen to take part in market research
- 5. A document summarising the personal details, qualifications and experiences of an individual; often used to apply for a job.
- 6. Following up a customer to make sure they are happy with the product or service purchased
- 8. The direct costs of generating production, such as raw materials
- 9. The percentage profit made after all costs and expenses have been deducted; net profit/sales revenue x 100
- 12. Graphical representation of costs and revenue for a business’s product to show the breakeven output
- 14. The difference between revenue and cost of sales; gross profit = total revenue – cost of sales
- 15. Where two businesses of equal size are joined together
- 18. Point of sale methods that persuades customers to buy a product
- 22. Expansion from within a business by expanding the range of products and/or locations
- 23. Where work, but not responsibility for the work, is given to another person
Down
- 1. Results of research that is based on opinions, attitudes and beliefs
- 2. An online brochure for a business that is available through the internet; it can include links to other services such as sales
- 4. The business which runs a franchise in a specific territory or area
- 7. The most common kind of limited company in the UK, where shares can only be sold to “family and friends”
- 10. Stock that is being used or held within a business
- 11. Methods of making a consumer aware of a product and persuading them to buy it; includes advertising, sales promotion and public relations
- 13. A process a business undertakes to attract new or replacement workers
- 16. The possibility that a business may not be successful
- 17. Legal constraints that protect the employees of a business from unfair business practice
- 19. Where a business acquires the right to use the name and products of another business
- 20. An organisation set up to meet customer demand and to make a profit for its owners
- 21. Where the organisational structure of a business has few layers, short chains of command and wide spans of control
- 22. The total quantity produced by a business, employee or machine over a given period of time