Business

3. - businesses discontinue these product categories
6. - a company that has the highest market share
7. - if they have a high bargaining power, the company loses their competitiveness
9. - selling the existing product to the existing market
11. - a product that has a high market share in a low growth rate
13. - a main objective of a private sector company
15. - new products are launched as a in the boston matrix
16. - is a PESTLE factor
19. - the growth strategy that has the highest level of risks
20. - a short term plan to overcome an obstacle
21. - a strategy that enables the business to create a unique selling point

1. - a document that conveys the values of a business to the stakeholders
2. - another name for Portfolio analysis
4. - a long term plan to achieve the set objectives
5. - one resource that is impacted by strategy
8. - a tool that highlights the growth avenues available to a business
10. - a tool that audits the internal and external considerations
12. - one factor that is excluded in the PESTLE analysis
14. - a way that a business can achieve differentiation
17. - a long term goal a business sets
18. - the name of the individual who introduced a matrix that defines the strategies to gain competitive advantage