Across
- 2. total revenue-total costs
- 4. way to examine external factors that influence or have the potential to influence a business
- 6. employed by a large organization
- 9. the process of distinguishing of firm's products from another
- 10. process of one company acquiring another company and merging the operations
- 11. simplest form of business to organize
- 12. self-employed
- 14. Promoting products or businesses
Down
- 1. process by which the world's regional economies are becoming one integrated global unit
- 2. dividing customers into smaller target groups
- 3. individuals who have a direct interest in a business
- 5. Unique selling point
- 7. Tool that looks at the growth potential of a business in terms of market and product
- 8. Analysis of external and internal factors affecting the company
- 13. selecting a group of people to present the population
