business game

5. Someone who exercises initiative by organizing a venture
8. The creation of products with new or different characteristics that offer new or additional benefits to the customer.
9. Ability of an entity or organism to alter itself or its responses to the changed circumstances or environment.
10. Information about something.
11. List of a research or survey questions asked to respondents, and designed to extract specific information.
12. Mental characteristic that allows a person to think outside of the box.
13. The process of translating an idea or invention into a good or service that creates value or for which customers will pay.

1. The business change the way it works to satisfy customer needs.
2. A talk to a group in which information about a new product, plan, etc.
3. The expansion of the total market for a product or company by entering new segments of the market.
4. The ability of a system.
6. A particular market segment at which a marketing campaign is focused.
7. You can probably just guess by your feeling.
10. To give a lot of attention.