Across
- 2. Something physical you can touch and buy, like shoes or a phone.
- 5. A smaller group inside a market, like teenagers or parents.
- 6. The person who buys the product or service.
- 8. How much money a business spends to make or buy something.
- 9. A fact about a product, like “waterproof” or “64GB storage”.
Down
- 1. How the feature helps the customer, like “keeps your items dry”.
- 3. Money a business earns from selling products or services.
- 4. What makes a product different from the competition.
- 5. Something a business does for you, like a haircut or delivery.
- 7. Market The group of people a business wants to sell to.