Across
- 2. This examines the cost of production and facilities required
- 4. - This must be presented first but is always the last to be prepared
- 5. This examines the distribution strategy of the business
- 8. This is the point at which the business makes zero profit
- 9. This examines the financial position of the business at any particular point in time
- 10. This focusses on whether to advertise, engage in sales promotion or even personal selling
- 11. This will examine the size of the industry
Down
- 1. This is often the deal breaker with a business plan
- 3. The strategic objectives are developed as part of this area
- 6. This examines the potential structure of the business
- 7. This examines the needs of potential persons the business may want to target and even segment
