Across
- 5. Other businesses who can offer the same or similar goods and services to your customers.
- 7. The action or process of keeping financial accounts.
- 8. a rule of an organization or institution.
- 9. a course or principle of action adopted or proposed by a government, party, business, or individual.
- 12. Set of activities that seek to communicate, advertise or promote a certain product or service.
- 13. Is an activity of designing and producing the container for a product.
- 15. Individuals who purchase products and services to satisfy needs.
- 18. a way of preventing mistakes and defects in manufactured products and avoiding problems when delivering products or services to customers.
- 19. Payment with either cash or credit to purchase goods or services.
- 20. property owned by a person or company, regarded as having value and available to meet debts, commitments, or legacies.
Down
- 1. Spreading information about a product, product line, brand or company.
- 2. a financial gain, especially the difference between the amount earned and the amount spent in buying, operating, or producing something.
- 3. A marketing or business concept that helps people identify a company, product or individual.
- 4. The exchange of a commodity for money; the action of selling something.
- 6. something that serves as a standard by which others may be measured or judged
- 10. an idea or thing used as a measure, norm, or model in comparative evaluations.
- 11. an agreement entered into by two or more parties for their mutual benefit, especially in a business or political context.
- 14. A small, usually specialized, segment of a much larger market.
- 16. a plan of action or policy designed to achieve a major or overall aim.
- 17. Is the activity of collecting and studying information about what people want, need and buy.