Across
- 6. open ended question that prompts more than a "Yes" or "No" answer.Engaging questions give entrepreneurs more information they can use to help them frame their differentiating offering and launch their business.
- 10. when an entreprenuer's actions and decisions are guided by a set of beliefs about he/she wants the business to succeed.
- 12. non-physical assets created by individuals or companies that hold the exclusive legal right to commercialize.
Down
- 1. Voluntary actions entrepreneurs and companies take that go beyond their financial self-interest.
- 2. treating stakeholders as the entrepreneur would hope others would treat him/her.
- 3. a situation in which an individual might take an action to his/her advantage that would be to the disadvantage of a person or company that believes this individual is serving them.
- 4. clear,concise and compelling way to describe a business or new business concept in 30 seconds;a diffrentiating vision to encourage potential investors or employees to learn more.
- 5. individuals and companies often promise to keep information they learn secret.Commonly formalized as an NDA.
- 7. how a business communicates to large numbers of customers,motivating them to learn more about the business and its offerings.
- 8. the practice of operating openly and communicating fully,providing stakeholders with a clear understanding of how your enterprise operates.
- 9. the decision point at which an entrepreneur makes the final decison on whether or not to launch a new enterprise or abort the effort due to unfavorable market research or pro forma projections.
- 11. ethics proper business behavior beyond complying with legal requirements.A simple rule guides business ethics saying, one should act towards your stakeholders as you would hope they would act towards you.
- 13. plan a complete package that supports a "Go" decision by an entrepreneur to launch a new business.