Across
- 2. management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders.
- 4. refers to the promotion of a product or service.
- 6. The verb to expand means to increase the size or amount of something.
- 7. the term given to a company’s name and the recognisable attributes that go with that company.
- 9. refers to a plan that’s been carefully put together to achieve a certain goal.
- 12. This refers to someone’s range of skills.
- 13. a legal entity possessing the right to conduct business on its own
- 16. “Human Resources”, and it’s the part of a company that deals with matters relating to its employees.
- 17. a man whose job involves selling
- 19. is the process of hiring new employees.
Down
- 1. any communication that attempts to influence people to buy products or services.
- 2. the highest-ranking executive in a company.
- 3. Public Relations is the role within a business devoted to communicating with the press
- 5. knowledge or skill in a particular job or activity, which you have gained because you have done that job or activity for a long time.
- 8. word is used to refer to anyone who’s involved in a particular project.
- 10. a person or organization that buys goods
- 11. a place where a company's executive management and key managerial and support staff are located.
- 14. the standards for morally right and wrong conduct in business.
- 15. is used to describe a brand new business, typically in its first few months or years of trading.
- 18. This term refers to the idea of gaining acceptance for something.
