Across
- 3. The main audience (7)
- 6. Blumler and Katz's theory(4,3,14)
- 10. American term for trainers (8)
- 11. Media term for logo (5)
- 12. Trainer company (4)
Down
- 1. The inferred or deeper meaning (12)
- 2. Camera shot (4,4)
- 4. Just Do It is an example of a... (6)
- 5. The opposite of regressive (11)
- 7. Audience theory ABC1 (6,5)
- 8. Van's direct competitor
- 9. Sportswear institution named after a Greek God (4)