Ch 5.1 Feasibility Analysis: Testing an Opportunity

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Across
  1. 2. Those most likely to buy products or services from a business
  2. 4. A group of businesses with a common interest, such as financial services, computers, or groceries
  3. 6. The process used to determine the initial feasibility of an idea
  4. 8. End-users of the service
  5. 9. List your opinion on the strengths and weaknesses of your competitors
  6. 10. The distribution channel through which your product or service flows from the producer to the customer
  7. 11. Third column, lists the benefits that customers receive
  8. 12. List of direct and indirect competitors
  9. 13. A distinctive aspect, quality, or characteristic of a product or service
  10. 14. Second column, list the primary target customer for each of your competitors
  11. 15. A tool for organizing important information about the competition
Down
  1. 1. A working model of the new product
  2. 3. a clear and concise description of an opportunity
  3. 5. List the way the company delivers the benefit
  4. 7. Describes how you intend to create and capture value with your business concept
  5. 8. Something that promotes or enhances the value of the product or service