Ch7

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Across
  1. 2. A way to attract customers through style, service, or location, but not a lower price.
  2. 7. A market that runs most efficiently when one large firm supplies all of the output.
  3. 9. Laws that encourage competition in the marketplace.
  4. 10. Selling a product below cost for a short period of time to drive competitors out of the market.
  5. 12. A contract that gives a single firm the right to sell its goods within an exclusive market.
  6. 17. The division of consumers into groups based on how much they will pay for a good.
  7. 18. A series of competitive price cuts that lowers the market price below the cost of production.
Down
  1. 1. The removal of government controls over a market.
  2. 3. A product such as petroleum or milk that is considered the same no matter who produces or sells it.
  3. 4. A market structure in which many companies sell products that are similar but not identical.
  4. 5. Any factor that makes it difficult for a new firm to enter a market.
  5. 6. An illegal agreement among firms to divide the market, set prices, or limit production.
  6. 8. Factors that cause a producers average cost per unit to fall as output rises.
  7. 11. A license that gives the inventor of a new product the exclusive right to sell it for specific period of time.
  8. 13. When two or more companies join to form a single firm.
  9. 14. A market structure in which a few large firms dominate a market.
  10. 15. A formal organization of producers that agree to coordinate prices and production.
  11. 16. The expense of a new business must pay before it can begin to produce and sell goods.