Across
- 3. finding and keeping customers satisfied
- 5. tied to the customer's needs, which are satisfied by a particular product or service.
- 9. a feature of a product for sale that makes it attractive to customers
- 12. the activity of promoting the sale of goods
- 13. unit sales goal set or the sales staff to reach
- 16. the strategy of placing an established product's brand name on a new product that is in the same category
- 17. when there has be little to no previous experience with an item
- 19. reasons to purchase based on feelings and emotions
- 20. sales exchange between two or more companies
Down
- 1. in which the salesperson simply directly asks the prospect to buy
- 2. telephone solicitation
- 4. direct contact between sales person and customer
- 6. person needs little information about a product that they're buying
- 7. the actions potential customers take that indicate they're close to making a purchase
- 8. based on loyalty and encourage consumers to purchase from a particular business or to buy a particular brand
- 10. process of making a sale
- 11. when a person buys goods/services that they've bought before but not regularly
- 14. written report that documents a sales representatives call with a customer
- 15. reasons to purchase based on facts or logic
- 18. visit without an appointment