Chapter 13.1 Key Terms Created by:(Jaron Reed)

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Across
  1. 2. distribution-Distribution of goods or services from the producer directly to the customer
  2. 5. group of customers who share Common wants and needs
  3. 6. process of planning,pricing,promoting,selling,and distributing ideas,goods,and services
  4. 7. mix-The four main elements of marketing,also called the four Ps: Product, Place, Price, and promotion. It sometimes includes a fifth P, for people
  5. 8. of distribution- A pathway to direct products to consumers
Down
  1. 1. marketing-A strategy to build customer relations
  2. 3. distribution-Distribution involving one or more intermediaries
  3. 4. point-The point at which total revenues, or sales, equal total costs and expenses of making and distributing a product or service