Chapter 2: Customer Needs and Wants

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Across
  1. 2. Stats of customers age and income level.
  2. 7. Contract between departments on expectations of each.
  3. 8. Characteristics of a product or service.
Down
  1. 1. People that buy goods and services.
  2. 3. Current customers not being served.
  3. 4. People within a company working together.
  4. 5. Joint interview with top customers.
  5. 6. Advantages a customer gains from a product or service.