Across
- 4. Putting people into different groups or segmentation based on where they live
- 5. Income left to spend or save after taxes
- 7. Characteristics that are used to create groups to segment a market
Down
- 1. The amount of income left to spend after paying for necessities
- 2. practice of dividing your target market into approachable groups
- 3. a practice in which the market segmentations are ignored, and one offer or strategy appeals to the whole market
- 6. customer spending habits,hobbies,thoughts,values, or other pieces of psychological makeup