Across
- 4. a person who does not get paid to play a sport
- 7. all the marketing activities designed to satisfy the needs and wants of sports consumers
- 11. an athlete who has the will and ability to earn an income from a particular sport
- 12. who was one of the well known pioneers in sports marketing
Down
- 1. what is a job in sports marketing
- 2. when were gender verification tests for women adopted in international sport
- 3. a national organization that governs college athletics and oversees important decisions pertaining to athletics
- 5. sports that involve nontraditional, daring methods of athletic competition
- 6. Benoit who was the first women to win an Olympic marathon
- 8. what is one of the four main categories of sports
- 9. who was the first female to become an Olympic champion
- 10. a law that bans gender discrimination in schools that receive federal funds