Across
- 3. a national organization that governs college athletics and oversees important decisions pertaining to athletics
- 6. the Paralympic games are Olympic style games for athletes with what
- 8. who linked athlete to corporations
- 10. all the marketing activities designed to satisfy the needs and wants of sports consumers
- 12. there are how many components of sports marketing
Down
- 1. an athlete has the will and ability to earn an income from a particular sport
- 2. sports that involve nontraditional, daring methods of athletic competition
- 4. a person who does not get paid to play a sport
- 5. who signed a professional golfer Gene Sarazen in 1923
- 7. who was inducted into the Baseball Hall of Fame for his innovations in sports marketing
- 9. law that bans gender discrimination
- 11. what is held every four years