Across
- 2. an advantage or profit gained from something.
- 4. not having made a decision
- 5. comparison of expectations about a service with performance
- 6. product, service, or programme that is offered at reduced prices or rates
- 10. customers who dont shop but come to look
- 13. to sell in advance
- 17. the proffering or giving of something to someone
- 18. a way of dealing with something
- 21. sales technique where the employee asks the customer if they would like to include an additional purchase or recommends a product which might suit the client
- 22. one of the distinguishing characteristics of a product or service that helps boost its appeal to potential buyers
- 24. sales approach which emphasizes on saying the right thing at the right time by guiding the respondent along a question-answer sequence in the research.
- 25. practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle
- 26. rewards program offered by a company to customers who frequently make purchases
- 27. something that has been or can be added to an existing object or arrangement.
- 28. join or be joined securely to something else
Down
- 1. an expression or feeling of disapproval or opposition; a reason for disagreeing.
- 3. to trade something in for something more expensive or valuable of its kind
- 5. characteristics that help or assist
- 7. give or hand over (something) in exchange for money.
- 8. a means of solving a problem or dealing with a difficult situation.
- 9. the assistance and advice provided by a company to those people who buy or use its products or services.
- 11. short distance away or apart in space or time.
- 12. places your brand and its products in a certain position relative to your competition
- 14. be answered with a simple "yes" or "no"
- 15. more than one individual purchasing the item
- 16. helps establish your product's or service's identity within the eyes of the purchaser.
- 19. business or marketing statement that a company uses to summarize why a consumer should buy a product or use a service
- 20. the action of confirming something or the state of being confirmed.
- 23. definite
