Across
- 2. public issues on which the people's attention is focused
- 3. events/issues that concern the people
- 5. means of communication
- 7. means of communication that reaches large audiences
- 10. people with whom one regularly associates
- 12. person who has strong influence on the other's views
- 13. instructions or commands
- 14. polls seeking to read the public's mind by asking the same question to a large number of people
- 16. sample deliberately constructed to reflect several major characteristics of a population
- 17. "blogs" website
Down
- 1. devices used to collect information by asking people questions
- 4. number of randomly selected people that live in a certain number of randomly selected places
- 6. complex collection of the opinions of many people
- 8. private organizations whose members share certain views and work to shape public policy
- 9. whole population that the poll aims to measure
- 11. short, sharply focused reports that can be aired in 30 or 45 seconds
- 15. representative slice of the public