Chapter 9

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Across
  1. 2. Selling products at unfairly low prices.
  2. 5. The practice of moving a business process that was done domestically at the local factory to a foreign country.
  3. 6. Relativism The concept that morality varies from one culture to another and that business practices are differentially defined as right or wrong by particular cultures.
  4. 7. Controls Government restrictions on the amount of a particular currency that can be bought or sold.
  5. 8. Area Structure A global organizational structure well suited to firms with a low degree of diversification, often based on firms’ geographical areas.
  6. 10. A limit on the amount of goods an importing country will accept for certain product categories in a specific period of time.
  7. 12. Globals" Firms founded with the knowledge and resources to accelerate their participation and investment in the global marketplace.
  8. 14. Outsourcing Contracting with an organization to perform a business function in a country other than the one where the product or service will be sold.
  9. 15. An alternative to direct investment that requires a licensee to pay commissions or royalties on sales or supplies used in manufacturing.
  10. 16. Manufacturing The practice of hiring a foreign firm to produce a designated volume of the domestic firm’s product.
  11. 21. Division Structure A global organizational structure for diversified multinational enterprises where each unit is a self-contained entity.
  12. 23. The purchase of products from a foreign source.
  13. 24. An alliance that promotes the free circulation of goods, services, and production factors among member nations in South America.
  14. 28. Trade Organization (WTO) An entity that promotes free trade among member nations by eliminating trade barriers.
  15. 29. Company A company that links buyers and sellers in different countries.
  16. 31. of Trade The difference in value between a nation's exports and its imports.
  17. 32. (Gross Domestic Product) The market value of a nation's total output of goods and services for a given period.
  18. 33. Alliance Partnerships that are formed to create a competitive advantage on a worldwide basis.
  19. 34. Enterprise A firm that has operations or subsidiaries in many countries.
Down
  1. 1. (Association of Southeast Asian Nations): An alliance that promotes trade and economic integration among member nations in Southeast Asia.
  2. 3. Division A centralized responsibility for international operations and activities, often organized on the basis of geography.
  3. 4. Marketing Developing and performing marketing activities across national boundaries.
  4. 7. Union (EU) An alliance that promotes trade among its member countries in Europe.
  5. 8. The development of marketing strategies that treat the entire world as a single entity.
  6. 9. Matrix Structure A global organizational structure designed to achieve both global integration and local responsiveness.
  7. 11. Ownership A situation in which a company owns subsidiaries or other facilities overseas.
  8. 13. Venture A partnership between a domestic firm and a foreign firm or government.
  9. 17. The practice of contracting noncore operations with an organization that specializes in that operation.
  10. 18. (Regional Comprehensive Economic Partnership): A free trade agreement between 15 nations in the Asia-Pacific.
  11. 19. A form of licensing where a franchiser grants a franchisee the right to market its product, using its trademark, business format, and procedure.
  12. 20. The sale of products to foreign markets.
  13. 22. (United States–Mexico–Canada Agreement): An alliance that merges Canada, Mexico, and the United States into a single market.
  14. 25. A government's suspension of trade in a particular product or with a given country.
  15. 26. Tariff A duty levied by a nation on goods bought outside its borders and brought into the country.
  16. 27. Department A firm's structural subunit of the marketing department or separate department to handle international operations.
  17. 30. (Asia-Pacific Economic Cooperation): An alliance that facilitates open trade and economic and technical cooperation among member nations throughout the world.