Across
- 2. How closely related the product lines are in the end –use, production requirements, distribution channels etc.
- 3. Mix, One terminology that represents the entire product range (all product lines and items in each line) of a company
- 5. Total number of products in the product lines / All models under one category
Down
- 1. All product lines/ categories that the company offers
- 4. Different versions, such as size of packaging and different formulations