Across
- 5. The Atlanta-based company founded by John Pemberton in 1886.
- 6. The animal featured in Coke’s iconic 1993 "Northern Lights" ads.
- 7. The short-lived coffee-flavored soda launched by Coke in 2006.
- 12. The amount of time (in days) it took for Coke to return to its original formula.
- 13. The 1985 formula change that caused massive public backlash.
- 14. A type of "Can" both brands sent into ______ in 1985.
- 15. The red-suited holiday figure popularized by Coke's 1930s ads.
- 17. Pepsi’s 1975 marketing campaign using blind taste tests.
- 18. The diet-clear soda Coke launched specifically to kill Crystal Pepsi.
- 19. The price (in cents) of a 12oz Pepsi during the Great Depression.
- 20. The city where Pepsi was invented.
Down
- 1. Pop star whose hair caught fire during a 1984 Pepsi shoot.
- 2. The term used to describe the battle for "share of ___.
- 3. Pepsi’s original 1893 name: "___'s Drink."
- 4. Coca-Cola’s 1971 hilltop commercial song: "I'd Like to Buy the World a ___.
- 8. The snack company that merged with Pepsi in 1965.
- 9. The 1980s Pepsi slogan: "The Choice of a New ___."
- 10. The college student who sued Pepsi for a Harrier Jet.
- 11. The clear, caffeine-free soda Pepsi launched in 1992.
- 16. The country Pepsi traded soda for a fleet of submarines.