Across
- 4. / Stimulation of sales achieved through contests, demonstrations, discounts, exhibitions or trade shows, games, giveaways, point-of-sale displays and merchandising, special offers, and similar activities.
- 5. / The management process through which goods and services move from concept to the customer.
- 7. / Planned public or social occasions.
- 9. / It regards the various aspects of increasing the value of current clients.
- 10. / The activity or business of selling products or services.
- 11. / The profession or practice of creating and maintaining goodwill of an organization's various publics (customers, employees, investors, suppliers, etc.), usually through publicity and other non-paid forms of communication.
- 12. / A process of promoting greater sales and customer satisfaction by gaining a better understanding of the consumers of goods and services produced by a company.
Down
- 1. / All interactions between a customer and a product provider at the time of sale, and thereafter.
- 2. / Comprises a number of tasks and processes generally aiming at developing and implementing growth opportunities within an organization. It is a subset of the fields of business, commerce, and organizational theory.
- 3. / The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme.
- 6. / The action of teaching a particular skill or type of behavior.
- 8. / The general idea that the public has of a product, brand, or company
- 12. / A favorable outcome of an undertaking.
- 13. / It encompasses planning involved in marketing the right merchandise or service at the right place, at the right time, in the right quantities, and at the right price.
