Across
- 2. methods used by a business to inform, persuade and remind customers about its products
- 6. a group of customers a business aims to sell their products to
- 8. items of value
- 10. the ability of a business to pay its short-term debts on time
- 11. a person who owns a business by themselves
- 12. the ability to cope with ups and downs
Down
- 1. the debts owed by a business to others
- 3. a clear sense of direction that allows people to achieve a goal
- 4. a business owned by two to twenty people
- 5. rivalry amoung other businesses
- 7. the right to distribute products under a company's name
- 9. somebody who starts a succsessful business in a new field