Across
- 5. : The process of promoting a product, service, or brand through different media such as TV, social media, or posters to attract customers.
- 6. Content (UGC) Content created and shared by consumers rather than by the brand itself. It includes videos, photos, reviews, or posts that show real people using a product or experiencing a brand.
- 8. : A marketing technique that uses stories to create an emotional connection between a brand and its customers.
Down
- 1. Marketing A strategy that creates memorable experiences to emotionally connect consumers with a brand.
- 2. Identity The image, values, personality, and message that a company wants to communicate to the public.
- 3. Marketing : A marketing strategy where a company organizes or sponsors an event to promote its brand, attract attention, and create a memorable experience for the audience.
- 4. Community A group of consumers who share a strong connection with a brand and interact with each other through shared experiences, content, or values related to it.
- 7. Marketing A strategy that encourages users to share content widely so it spreads quickly online.