Across
- 3. Licensing business model to others
- 5. Public support for a cause or brand
- 6. Expanding into new markets or products
- 8. Making the best use of resources
- 10. Identifying potential customers
- 11. Value of a company’s outstanding shares
Down
- 1. Defining brand’s place in the market
- 2. Achieving maximum output with minimum input
- 4. Adherence to laws and regulations
- 5. Evaluation of employee performance
- 7. Turning assets into revenue
- 9. Nurturing early-stage ideas or startups