Across
- 1. What is the term for free, ad-supported streaming TV?
- 5. What was Netflix's original name?
- 8. What data is deterministic and can fuel the marketing funnel from start to finish?
- 9. NYC’s Chelsea Market was originally home to this brand.
- 11. What is the biggest challenge that CTV buyers face?
Down
- 2. Who played Glinda in the Wicked movie?
- 3. What does OTT stand for?
- 4. Comscore's demo data is your __________, available for cross-channel measurement and activation in traditional tv and streaming environments.
- 6. With whom does AdRoll partner for CTV identity resolution?
- 7. What is the acronym for Connected TV?
- 10. What you should do for every media buy?