Cultural Differences in Ads

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Across
  1. 4. Focused on buying goods and material possessions
  2. 5. Focused on success and measurable results
  3. 9. Showing strong love for one's country
  4. 10. Emphasis on innovation and contemporary values
  5. 12. Concerned about social position and image
  6. 13. Supporting reform and modern social values
  7. 14. Focus on personal independence and self-reliance
  8. 15. Emphasis on group harmony and community
  9. 17. System where people have different levels of power
Down
  1. 1. Belief that everyone should have the same rights
  2. 2. Avoiding showing wealth or personal success
  3. 3. Sense of belonging to a nation or culture
  4. 4. Resistant to social change and attached to tradition
  5. 6. Culture centred around local groups and social ties
  6. 7. Culture that prioritizes family life
  7. 8. Power or the right to give orders
  8. 11. Respect for customs and long-established practices
  9. 16. Open to new ideas and social change