Across
- 3. A small group of people invited to discuss a topic
- 5. Companies selling similar products and services
- 7. Dividing a market into groups with similar characteristics
- 11. Businesses that provide products or services to other businesses
- 12. Research that builds upon and uses existing primary research
- 13. A pattern that changes and develops over time
- 15. A way of combining business and pleasure
- 16. People born between 1946 and 1964
Down
- 1. Research that collects measurable data for statistical analysis
- 2. A set of questions designed to collect data
- 4. People born between 1981 and 1996
- 6. The full experience a customer has using a product or service
- 8. Something that is morally right or correct
- 9. A series of questions asked face-to-face or over the phone
- 10. Research that collects new data to answer a specific question
- 14. The whole process of collecting data through the use of questionnaires
