Across
- 3. A group discussion to generate ideas or solve problems
- 5. A statement that describes the customer problem
- 7. A crucial assumption that is high risk because it has not been proven true
- 9. An observation method used to observe a customer's use of a product or service in person
- 11. The process of observing an individual to gather information and insight
- 12. A minimum viable product (MVP) is a limited version of a product used to test a leap-of-faith assumption
Down
- 1. A process that repeats until a specific result is achieved
- 2. An observation method where customers are observed using a product or service in the location they normally use that specific product or service
- 4. A statement written from a customer's perspective that identifies what a new and improved experience looks like
- 6. The process of cutting away solution ideas until only the best solution idea. This solution should solve for customer benefit
- 8. A preliminary product, commonly a product with minimum viability, used to test and develop
- 10. A belief about an idea that must be true for the idea to be successful
