Across
- 7. a moneylender who charges extremely high rates of interest, typically under illegal conditions.
- 8. a go-to resource for sizing up a business' performance & trustworthiness. **Accredited**
- 9. A person who performs professional, desk, and managerial or administrative work.
- 10. A person or firm who invests in small companies from money pooled form investment companies, large corporations and pension funds(high ROI - Return on investment)
- 11. a sales approach that prioritizes open relationships and open dialogues to identify and provide solutions to a customer's needs (hyper-focused on customer)
- 12. a guide of principles designed to help professionals conduct businesses honestly and with integrity.
- 13. A decision-making model that includes : P= Defining the Problem; A= List Alternatives; C= Determine Criteria; E= Evaluate the Alternatives;D = Make The Decision.
- 14. rewards, discounts or other special incentives for continuing customers (invest loyalty)
- 16. a sales technique where an employee asks a customer if they would like to include an additional purchase.
- 17. a working class person who performs manual labor.
- 18. A combination of factors that can be controlled by a company to influence purchasing (4 P's): Product, Price, Place & Promotion
Down
- 1. an item that is widely acceptable in exchange for goods and services.
- 2. a market strategy in which decides to ignore market segment difference and appeal and the whole market.
- 3. Doing something without having to be told.
- 4. The difference between the selling price of a product or service and the total cost.
- 5. Apparently kind or helpful but portraying a feeling of superiority; condescending.
- 6. is the process of connecting your product to the customer's needs/wants.
- 15. An investor who uses his/her own money to financially support small startups (in exchange for equity.
