defintions

2. standard unit of product or service.
5. intangible and they are skills/tasks that other people do for us
8. a business whereby the owner licenses its operations—along with its products, branding, and knowledge—in exchange for a franchise fee.
10. make (something) on a large scale using machinery.
12. guarantee that a manufacturer makes regarding the condition of its product.
13. the management of large amounts of money
16. selling the services and outcomes a product can provide rather than the product itself.
17. without a widely recognized name or logo because it typically isn't advertised.
19. an open space where a market is or was formerly held.
21. goods/services that are typically used together
23. are tangible items and products that have a physical nature
24. a marketing approach that recognizes and rewards customers who purchase or engage with a brand on a recurring basis.

1. After-tax income
3. all the money you earn before taxes and other deductions are subtracted.
4. a reduction in the value of an asset over time
6. a large store, typically one of a chain, which specializes in a particular type of discounted merchandise and becomes the dominant retailer in that category.
7. the support you offer your customers
9. similar products that a customer may use for the same purpose.
11. the action or activity of buying goods or services online.
14. the ability of a customer to obtain goods or services before payment
15. enables you to communicate directly with individuals, rather than the mass market.
18. he buying of goods without planning to do so in advance,
20. a series of stages that an individual goes through when they consider buying a product or service.
22. Shops can be placed into a hierarchy based on the services they provide.