Across
- 1. maintaining the same layout and style throughout the publication; i.e. fonts, colors, spacing, graphic elements, etc.
- 3. a person who takes photographs, either as a hobby or a profession
- 5. created when black is added to a color
- 11. using a computer and software program to produce high quality, printed documents that combine text and graphics
- 13. color matching system that uses a series of cards to identify specific colors
- 14. all the hues (tints and shades) of a single color
- 16. a career that involves designing and creating the graphics that accompanies text as well as page layouts
- 19. laws designed to protect intellectual property rights and provide potential monetary rewards for inventiveness and hard work
- 21. a zig zag fold with at least two parallel folds that go in opposite directions; also known as zig-zag
- 22. using technology to convey information
- 24. color scheme consisting of one color combined with the two colors located on either side of its opposite (complementary) color
- 28. the placement of text or graphics on a line (right, left, center, or justified)
- 30. relationship between colors often based on their location on a color wheel
- 31. property rights that belong to the community at large, are unprotected by copyright or patent, and are subject to use by anyone
- 33. a name, symbol, or other device identifying a product; it is officially registered with the U.S. government and its use is legally restricted to its owner
- 35. eye/mind perception of color; meanings associated with color
- 39. prepared material that can be used legally, without paying a fee to the artist, publishing company, etc; some royalty-free material is available at no cost, however, most material must be purchased
- 41. a heavy weight paper; typically used for business cards, greeting cards, post cards, etc.
- 42. the visual path created by the arrangements of elements.
- 43. all tints and shades of a color; red, orange, and blue are all hues
- 45. the four ink colors used to create most process color printing
- 46. the intensity of a color; how close it is to a pure hue
- 47. a printing technique that uses one premixed color ink for each color used in a publication
Down
- 2. an arrangement of colors designed to create a specific response
- 4. a color that becomes white when all colors have been added; RGB is an example
- 6. a career that involves designing, creating, and modifying websites
- 7. a person who takes photographs, either as a hobby or a profession
- 8. circle containing a spectrum of color
- 9. a career that involves taking pictures of subjects such as people, buildings or merchandise to be used in a variety of media
- 10. color model used to display color on computer monitors, televisions, and similar devices
- 12. a career that involves designing or creating graphics to meet specific commercial or promotional needs
- 15. the differences in values, colors, textures, shapes, and other elements within a presentation
- 17. color use of many colors in a publication (most commonly CMYK)
- 18. standard type of paper used in copiers and printers
- 20. copyrighted software that is available free of charge on a trial basis
- 23. the joing of pages with either wire, glue or other means
- 25. the type of balance when both sides of the central axis are not identical, yet appear to have the same visual weight
- 26. colors located directly opposite one another on the color wheel
- 27. colors located adjacent to each on the color wheel
- 29. created when white is added to a color
- 32. use of elements so they counter each other; creates a product that is in harmony
- 34. a career involved in the production of video material
- 36. a computer-based communication process that incorporates text, graphics, sound, animation and video
- 37. using three colors that are equal distance apart on the color wheel
- 38. color designed by the user specifically for a document
- 40. the visually dominant elements in a presentation; the center of interest
- 42. – software that is provided without charge
- 44. a section of the U.S. copyright law that allows the use of copyrighted works in reporting news, conducting research, and teaching