Across
- 1. Facebook _____ is a piece of code you paste on your website for facebook to track your visitors activity
- 4. A text file which tells robots about the pages on your website that can be crawled
- 5. The metric that measures the effectiveness of your campaign, based on ad spend.
- 6. A popular image sharing platform
- 7. You can view it only for 24 hours
- 9. The ratio of clicks to impression of an Ad, Social Media Post, or Email
Down
- 2. The ________ marketing technique is made for attracting customers by content marketing, social media, etc.
- 3. __________ Advertising makes use of AI and machine learning
- 7. The page where the results of the search engine query are shown
- 8. The _____ rate can indicate the effectiveness of the subject line