Digital Marketing Lingo 2.0

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Across
  1. 1. relative clout of a website
  2. 4. ad group, but for Facebook
  3. 6. short video as part of creative suite
  4. 7. competitor that uses penny bids
  5. 10. aka remarketing
  6. 12. shopping ad, abbr.
  7. 13. something qc takes into consideration
  8. 15. maximize conversions, target CPA, etc
  9. 17. amazon organics system
Down
  1. 2. headers, tags, content, etc
  2. 3. used for tracking email opens
  3. 5. brackets in google ads indicates...
  4. 6. not weinhouse, but...
  5. 8. response to an objection
  6. 9. social ad with rotating pictures
  7. 11. varying ad campaigns
  8. 14. common website platform
  9. 16. what klayvio calls email campaigns