Across
- 2. A large banner image at the top of a social media profile, crucial for branding and first impressions.
- 4. A nonprofit organization that helps you share creative work and offers free licenses you can use to let others legally use and remix your content.
- 5. The goal is to shut down the hater and show you won't be pushed around.
- 8. the total money you spend to get a new customer
- 9. When you get users to take a specific action that helps your business goals, turning interactions into real results.
- 12. Refers to responding to events that threaten brand reputation.
- 13. how you interact with posts on social media platforms. When you see content you want to respond to, you can leave a comment to share your thoughts.
- 14. How much you pay when someone clicks on your ad; a key part of pay-per-click advertising on social media and search engines.
- 18. Connects brands with social media influencers.
- 19. Groups of people who connect over common interests on social media platforms and often form around brands, hobbies, or causes.
- 21. A key metric that shows how happy customers are with your product, service, or interaction usually a quick way to get feedback.
- 24. a social media feature that lets you share your current location with your followers. It's a way to tell people where you are and what you're up to.
- 27. is a way to understand your customers better by gathering and analyzing data on what people like, how they behave, and what they need.
- 28. Make digital content to inform, entertain, and inspire.
- 30. a software program that simulates conversations with users on social media platforms like Facebook Messenger, Instagram, and WhatsApp.
- 34. the percentage of users who stop using your product or service during a specific period. For social media platforms, this could mean people deleting their accounts or becoming inactive.
- 35. your social media influence and power. It's how much sway you have online.
- 37. A digital link between you and another user, brand, or community that builds your online network and interaction with others.
- 38. A social media strategy that lets you share the same content across multiple platforms, essentially a time-saving trick that helps you reach more people without extra work.
- 40. How you keep your digital spaces safe and friendly
- 41. when two or more brands team up to promote each other's products or services. You'll often see this on social media, where companies join forces to reach new audiences and boost their visibility.
- 42. a user-friendly graphic design platform that helps you create stunning visuals for social media
- 43. a user-friendly tool lets you edit videos on your phone or computer with ease
- 44. engage with your audience and make smart decisions based on what you learn.
- 46. measures the total characters in a body of text. Stay within limits to keep your social media posts engaging and clear.
- 49. Powers automated systems that interact with users like real humans.
- 50. A way to get ideas and help from lots of people online.
- 52. Tells you how much you’re spending to get each new potential customer
- 53. someone famous, with millions of followers, who uses their popularity on social media to sway people's choices.
Down
- 1. builds relationships in online communities. Learn how it fosters loyalty and helps brands manage online interactions effectively.
- 3. Sharing consistent messages on multiple platforms.
- 4. includes key info like your company name, logo, and contact details. It also shares your story – your mission, values, and what makes you unique.
- 6. The process of finding, organizing, and sharing valuable content form different sources to engage your target audience.
- 7. A marketing technique where two or more brands team up to boost each other’s products or services and helps your reach new audiences and grow your customer base.
- 9. a social media pro who builds relationships between a brand and its online followers.
- 10. the banner image at the top of your YouTube channel. It's a key branding tool that makes a first impression on viewers.
- 11. a prompt that encourages you to take a specific action on social media
- 13. lets you present multiple visuals in a single ad
- 14. It’s about protecting user dat, respecting copyrights, and following advertising guidelines.
- 15. The diverse perspectives and experiences of your network come together to offer solutions.
- 16. A tool that lets you see what happens after people interact with your ads or content.
- 17. Feedback you get from people who’ve used your product or service and often include star ratings and comments about their experience.
- 20. a VIP list for your Instagram content. You can add or remove friends from this private list whenever you want.
- 22. The percentage of users who take a desired action after engaging with your social media content or marketing campaigns.
- 23. A new way for people like you to make money online -- creating content on social media and getting paid for it
- 24. When your customers give testimonials or quotes in support of your product, platform, or service and builds credibility and attracts new business.
- 25. A roadmap for your digital presence, helping you stay on track and maintain a consistence voice across platforms.
- 26. in social media is the heartbeat of platforms like Instagram, X, and TikTok. It’s the posts, videos, images, and stories that people create, share, and interact with every day.
- 29. allows you to talk to friends and family in real time through text messages.
- 31. describes people who spend too much time on the internet. It's a state where you're always connected, shaping how you think and act.
- 32. The big ideas that guide what you post.
- 33. A strategy you can use to connect with your audience online, something they will find useful or interesting.
- 35. the top dog in a company. You'll find them making big decisions and steering the ship.
- 36. refers to misleading content designed to get click.
- 38. a short video on YouTube that welcomes new visitors to your channel.
- 39. helps you measure audience engagement.
- 44. a short text that goes with a photo or video on social media
- 45. The amount you pay for 1,000 ad impressions - a key metric in digital advertising especially for social media campaigns.
- 47. uses smart computer programs to come up with a reply.
- 48. a social media format that lets you share multiple photos or videos in one post
- 50. helps you quickly communicate complex ideas about someone's personality or appearance.
- 51. It’s a popular way to describe content that makes you uncomfortable or want to look away.