Across
- 3. Online services that allow you to create or upload content and interact with the users who read the content.
- 6. Using social interaction features to help sell products online.
- 8. A program or mobile app that allows real-time or delayed communication between users.
- 12. Website where you can create and edit a collection of interlinked web pages.
- 14. On online representation of a user.
- 15. A social media user who has the power to sway or persuade others.
- 20. The number of shares per post on a social media channel.
- 21. a social media user who watches other users’ activities but rarely (if ever) participates.
- 22. Comments When replies to comments are posted directly under the original comment.
- 23. when customers, the press and the public share your content, speak about your brand via word of mouth, and otherwise discuss your brand
- 24. A social media user who creates original content.
Down
- 1. when you pay to leverage a third-party channel, such as sponsorships and advertising on third-party sites.
- 2. A technology that converts voice into digital form and delivers it using the internet protocol (IP). Allows the use of the internet for real-time voice and video traffic.
- 3. A service that allows a computer to send or receive short message service (SMS) transmissions to or from a telecommunications network.
- 4. When a game or other software is provided for free with limited features and additional features cost money.
- 5. A collection of entries posted on a web site in reverse chronological order.
- 7. communication channels owned and/or controlled by the brand. These refer to the brand’s website, blog, newsletters, mobile apps, etc.
- 9. A service that sends real-time audio and video from the publisher to the viewer.
- 10. Online services that allow users to manage content and links they find on the internet.
- 11. A social media user who views and shares content but does not create original content.
- 13. A social media user who often responds to content posted by others.
- 16. Using a web site to save, organize, manage, and share links to web sites and other resources on the internet.
- 17. Technologies that deliver packets of compressed audio and video data in teal-time over Internet Protocol (IP).
- 18. A type of blog in which the posts are very short, usually 280 characters or fewer.
- 19. A method of communication in which a user types and sends short messages form one mobile phone to another.
- 21. Online services that group individuals with common interests or goals into specific groups or communities.