DMSM Chp 3 Xword

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Across
  1. 5. ___________ time: How quickly are you responding to people on social media
  2. 8. Focusing on individuals that have bounced from your site
  3. 9. ________,shares,comments per post: How many people are interacting with your posts
  4. 10. ____________ audience: Group of people most likely to be interested in your brand's product or service
  5. 13. _________ creation: Which customers share content online that's related to or promotes your brand
  6. 15. Analytics metric that refers to the number of users who have come across particular content on social platforms
  7. 17. Social media product ___________: Which customers can you count on to purchase new products during a social media product launch
  8. 19. _____________ & replies: How many people are mentioning your brand, and how many have you replied to
  9. 20. Email _________: Catalog of current and potential customers' email addresses
Down
  1. 1. Brand__________: How well customers are familiar with a brand and its products and services
  2. 2. Ability to keep current customers
  3. 3. Income a business makes from its products or services offered
  4. 4. ____________ traffic: Number of website visitors that come from your social media channels
  5. 6. __________ media reach: Total number of different households or persons that will be exposed to a message
  6. 7. Number of support _________: How often are support-related issues coming through your channels, and is there a demand for social media customer support for your company
  7. 11. __________rate: Percentage of those who visit one page of a website before exiting that website
  8. 12. Communication between a brand and an audience member like, comment retweet etc.)
  9. 14. ____________ share: All the people who visit your website, how many come from your social media channels
  10. 16. _________ marketing: Digital marketing strategy of communicating with prospects and customers is electronic mail services
  11. 18. Customer ____________: How well your customers support your product or brand