Across
- 5. The process of creating a unique identity and image for a product or company in the minds of consumers.
- 6. Sheet A financial statement that provides a snapshot of a business's financial position, showing assets, liabilities, and equity.
- 9. The level of sales at which total revenue equals total expenses, resulting in neither profit nor loss.
- 13. The final profit after deducting all expenses from revenue.
- 14. The specific group of customers to whom a business aims to sell its products or services.
- 16. The costs incurred by a business to generate revenue.
- 18. The support provided to customers before, during, and after a purchase to ensure satisfaction and loyalty.
- 19. The negative result when a business's expenses exceed its revenue.
- 20. The movement of money in and out of a business over a specific period.
Down
- 1. The network of suppliers, manufacturers, distributors, retailers, and customers involved in the production and distribution of a product.
- 2. The activities undertaken by a business to promote and sell its products or services.
- 3. The amount of money a business earns after deducting expenses from revenue.
- 4. Debts or obligations owed by a business, including loans, accounts payable, and accrued expenses.
- 7. The total income generated by a business from its normal business activities.
- 8. A measure of the profitability of an investment, calculated as the ratio of net profit to the initial investment.
- 10. Statement A financial statement that summarizes a business's revenue, expenses, and profit or loss over a specific period.
- 11. The difference between revenue and the cost of goods sold, representing the profit before deducting operating expenses.
- 12. The percentage of total sales in a market that a business captures.
- 15. Items of value owned by a business, such as cash, inventory, equipment, and property.
- 17. The value of an ownership interest in a business, calculated as assets minus liabilities.