Enterprise & Marketing

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Across
  1. 2. This is communicating with the public to let them know about a product and to get them to buy it
  2. 4. This is the process of identifying and satisfying customer needs and wants while making a profit
  3. 5. This is where the customer will buy the product and how the business will get it to that location
  4. 7. This is how a business informs customer about their product. This will help to increase sales and brand recognition.
  5. 8. This is also known as the 4ps of marketing
  6. 10. They are able to make decision quickly and are not afraid to make a  wrong decision
  7. 11. This means that entrepreneurs learn from their mistakes and can  adapt if things are not going to plan
  8. 13. This research is also known as primary research. This is because you get the information yourself. It involves the busines
  9. 14. This is where businesses advertise online in a quick, cheapo and easy way to promote their product. They can get in touch w
  10. 16. A person who spots a gap in the market
  11. 18. These are the customers in a market that the business is hoping will buy their product or services
  12. 19. Employees working within an organization who use their own initiative to act like entrepreneurs
  13. 20. Any attempt to start or do something new
  14. 21. This is a personality trait that a person is born with.
Down
  1. 1. This is what makes you product/service different from the competition. It is what makes your product/service stand out fr
  2. 3. This is when a business divides it market into different parts (segments).
  3. 6. This is an ability that people acquire over time. They get experience through practice, learning or training
  4. 7. This is the amount the supplier will charge for the product/service. IT is the amount of money the customer will pay
  5. 9. This research is also known as secondary research. This is because the information is already gathered by someone else or
  6. 12. This is the item that the business is selling to meet the needs of the consumer. It incudes the following features – Desig
  7. 15. This is the gathering, recording and analysis of information about a consumers opinion of a product or service. This will
  8. 17. This means doing something before some else does