Across
- 6. All the products a business makes or sells
- 7. A description of the qualities unique to a particular product or service
- 9. Values that guide the conduct of an organization and its relationship to the world
- 11. Revenue remaining after the expenses of running the business have been deducted
- 12. Goal that is Specific, Manageable, Attainable, Realistic, Time Specific
- 13. The evolution of a product/service on the market
- 15. The business's portion of the total sales in a specific market
- 16. Items bought out of habit and sold in numerous outlets should be available close to consumers homes or route usually traveled
- 17. Channel members are the organizations and people involved in the channels of distribution
- 19. Intermediaries between manufacturers and retailers
- 20. The business progress in measurable terms
- 21. Very precise, time-based, and measurable actions that support the completion of a goal
- 23. The path a product takes from producer or manufacturer to final user
- 25. Goals set by the marketing department based on the overall company goals
- 26. How your customer defines your business in relation to your competitors
Down
- 1. Forecasting methods are based on data or numbers
- 2. Intangible products that people perform rather than produce
- 3. The expected or predicted success level of an individual, company or organization
- 4. Goods purchased by a business to produce other goods or to resell to consumers
- 5. The amount a seller charges for a good or service
- 8. Provide a product to use for a brief period for a fee
- 10. Costs that continue regardless of how much you sell or not sell
- 14. Introducing a new product to a limited market to see what its acceptance will be
- 18. A prediction of what a firm’s sales will be during a specific future time period
- 22. a written document that specifies how, where and to whom a business plan to market its product or brand
- 24. The difference between the cost of a good or service and its selling price
