Entrepreneurship

2. Ownership interest in a corporation.
4. The process of selling goods or services directly to consumers.
8. A newly established business venture, typically in its early stages.
12. The process of introducing a new idea, method, or product to create value.
13. The group of individuals who collaborate to grow the venture.
14. A specialized and focused segment of the market.
15. The ability of a business to grow revenue without proportional cost increases.

1. The group of potential customers for a product or service.
3. The initial concept or vision for a new business.
5. A resource with economic value owned by a business.
6. The unique identity and image of a company.
7. The financial gain realized when the revenue from a business activity exceeds the expenses.
9. A short, persuasive presentation to investors.
10. The possibility of financial loss or failure.
11. The financial assets, such as funds or equipment, needed to start a business.