Across
- 2. it is a combination of two companies into one larger company.
- 4. strategy, a process that can allow an organisation to concentrate its resources on the optimal opportunities.
- 7. display of information about the product on its container, packaging or the product.
- 9. it helpps thousands of individuals to be their own boss and own operate their own business.
- 10. a brand or a part of a brand that is given legal protection against its use by another firms.
- 11. a corporate action in which a company buys most if not all of the target company's ownership stakes in order to assume control of the target firm
- 12. symbol of product/ services of the company.
Down
- 1. business making use of social networks to communicate with customers is called.
- 3. the combined value of the merging firm exceeds the individual value of the merged firms.
- 5. its is a delberate , planned and sustained effort to establish and maintain mutual understanding between an organisation and stakeholders.
- 6. most important element of marketting mix.
- 8. 4th element of marketing mix and refers to all activities undertaken to make the product known to the customer.