Across
- 3. a design for a company or organization in order to reach its long-term goals through planning organizing, execution and controlling of activities
- 5. items (materials) used in the production of a good
- 6. positive, internal factors that can be controlled within a business
- 8. stands for strengths, weaknesses, opportunities and threats; a useful tool in helping a company determine where they stand compared to their competitio
- 9. a specific group of consumers to whom a company aims the selling of its products or services
- 11. rivalry between two or more companies within the same industry
Down
- 1. occurs when a company operates in a more efficient manner than its competitors, which causes their sales to increase above other businesses
- 2. distinguishes the organization’s product or service from competitors because of certain unique characteristics
- 4. negative, internal factors that a company can control
- 7. making links and establishing a mutually beneficial relationship with other business people
- 10. a favorable, external factor companies cannot control
