Across
- 6. Lucky's Chicken is the top-rated concession stand product of this team
- 10. Fan engagement & loyalty can lead to _____ & positive word-of-mouth
- 12. Collecting _____ from fans and using it to improve the overall fan experience can increase fan engagement
- 13. Partnering with _____ can generate additional revenue and provide fans with unique experiences and opportunities
- 14. Includes jerseys, hats, and other team-branded items
- 15. The 4th step for planning events
- 16. The New York Yankees' premium seating options at their stadium
- 17. Tracking the number of likes, _____, and comments on social media posts related to the event can provide insights into its success
- 19. The amount and quality of _____ the event receives is another important metric for measuring success
Down
- 1. Social media, mobile apps, and live streaming to engage fans
- 2. The 2nd step for planning events
- 3. The number of people who attend the event; an important metric for measuring its success
- 4. A variety of food and beverage options, including unique and locally sourced items
- 5. Top-rated concession stand item of the Brooklyn Nets
- 7. An example of a premium seating option
- 8. Team whose concession stand's hot dog cost $7.00
- 9. This is a way to measure the economic impact of the event on the local community
- 11. The Super Bowl requires extensive planning and coordination between multiple stakeholders, including the NFL, _____, sponsors, & vendors
- 12. What step is marketing and promotion in event planning
- 18. The amount of _____ generated from ticket sales, merchandise sales, sponsorships, and other sources is another key metric for measuring success
